Selling Tips
Have a Schedule in Mind
Sit down with us and figure out a time frame, working backwards from the time of escrow. It usually takes about 30 days to close escrow (though this is negotiable), and can take anywhere from 2 days to a few months to sell your home. Do you need to make improvements to your home before you can sell it? Find a replacement property? You want to determine that you can be ready to sell as soon as you put it on the market before listing your home with us.
We ask our clients to really think about when and why they want to sell; because once a property is listed there is a great deal of traffic. We aggressively market all of our properties with weekly newspaper ads, online postings, potential buyers who are already in the market for a new home, the real estate community (over 8000 brokers in Manhattan) and different multiple listing services used by our industry. We will host open houses and other promotional events to give your property maximum exposure.
Set a Realistic Price
We look at the numbers, analyzing comparable sales in the area over the past few months and taking into account any improvements and special features of your home. Most of our properties sell within a few weeks, many with multiple offers.
Disassociate Yourself with Your Home
Make the mental decision to "let go" of your emotions and focus on the fact that soon this house will no longer be yours. Don't look backwards -- look toward the future.
De-Personalize
We highly recommend that you remove any personal photographs and family heirlooms. Buyers can't see past personal artifacts, and you don't want them to be distracted. You want buyers to imagine their own photos on the walls. We will make your buyers want to say, "I can see myself living here."
Please call us, without any obligation, and we will discuss how we will find and negotiate your dream home in Manhattan at 646 485 5896, or email us at our Contact Page.
